小霧山 kokiriyama
Brand New Brand: Global branding design that turns concepts into reality
Brand New Brand: Global branding design that turns concepts into reality
- 古書
Condition 古本 美品 A
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A design collection introducing the latest and finest brand visual identities from around the world. Containing 92 examples across industries, it shows how a brand's philosophy is elevated into compelling visual expression. Featuring the building of emerging brands and the renewal of existing ones, it highlights creative strategies that make use of low budgets, sustainability and local culture. With high-quality colour illustrations and detailed design commentary, it is useful for readers interested in branding and visual communication.
Publisher: gestalten
Publication year: 2021
Pages: 255
Dimensions: 250 × 210 mm
Brand New Brand / Branding / Graphic Design
